web design

Big Screens Matter Too

Fri, May 11, 2012 - 1:05am -- Isaac Sukin

I have a problem with mobile-first design.

I spend a lot of time every day sitting in front of three 1920x1080 screens. That's 6,220,800 pixels to play with, and web developers are not using them well. Take Twitter.com, for example: the Tweet column is 496 pixels wide. That's 26% of the width of just one of my screens for all of the content on the site that I'm supposed to read and engage with. When I'm sitting 3 feet away, the text is small, and it's a small target for my mouse (I've sped up the cursor so I can efficiently pan across screens).

Engagement by Design: Principles of Building Engagement among Website Users

Sat, Sep 10, 2011 - 3:17pm -- Isaac Sukin

I've been building open-source social networking software for the past four years, which has given me the unique opportunity to be involved in a wide variety of projects to build social networks and related tools. My experience has revealed a number of insights into the way that user interaction patterns are designed on websites that encourage a website's engagement and adoption to the point that it can grow organically from almost nothing – or, conversely, that doom a website to silent irrelevance in a distant corner of the web.

The Sign-Up Problem

Thu, Aug 26, 2010 - 10:50am -- Isaac Sukin

Finding the Balance between “Contribute Now” and “Register First”

People don’t like to sign up for things. Signing up is mentally equated with receiving spam marketing emails. For example, at a blood drive event near me last year, only a handful of people signed up ahead of time, but almost six times more people showed up.

Web designers face a similar dilemma. It’s important that users sign up for websites where users contribute content, both to reduce spam and to track and identify users’ contributions. But often users don’t want to sign up, even though they want to contribute – and the barrier of signing up will keep some people from contributing. I’ve experienced this personally; especially when dealing with something contentious, people often don’t feel comfortable giving an unknown website their identity in this age of limited privacy.

The Status of Statuses

Wed, Oct 21, 2009 - 10:16pm -- Isaac Sukin

As the maintainer of the Facebook-style Statuses module for the Drupal content management system, I like to read around the web and see what kinds of statistics and innovations I can find on comparable systems. This week, there was a gold mine that indicates that the "status movement" is going to grow its already expansive online presence exponentially.

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